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    > President's Message > Past Columns > February 2012

February 2012

What type of advertising gives you 11 million households in over 140 publications from coast to coast? Well CADNET National Advertising Network, of course!

We have had the classified ad network for many years at the very reasonable price of $729 for 15 words. And now Vice President Barb Perry has introduced the display ad network. If you have customers in your local market who would benefit by advertising nationwide the CADNET display ad network is the way to go. Just go online at www.cadnetads.com/DisplayAdProgram/ and you can create a quote and place your order. Starting at $1,800, you can pick and choose the publications that will work for your customer. Plus, the seller gets commission and a chance to win a free trip to the 2012 IFPA Fall Conference in New Orleans in September! What've you got to lose!

What other exciting things do we have coming up for IFPA members? Well, right now we have the annual Publishers Summit in Las Vegas on Feb. 25th. With 60 people attending I expect I will go home with an armload of ideas. And if you are looking for some new ideas without ever leaving your office don't miss the new 20/20 Industry Insights! These new webinars were introduced by Dan Buendo and Mark Helmer. The 20 minute sessions on the 20th of each month will be an opportunity to learn from some of the best in our industry. The February session is "What's Hot In Special Sections, Group Pages & Micro-websites" hosted by Luann Sorenson from Metro Creative Graphics. New ideas are just what we need to shake off the Cabin Fever we all get in February.

Details about the display ads and the webinars are available on our website ifpa.com. Plus you can see the videos from last September's 3-minute idea exchange (under conferences).

And I am really looking forward to returning to New Orleans on Sept. 20-23. IFPA and SAPA will once again put together an outstanding conference that will be well worth the trip. Stay tuned. There's more to come!

Sincerely,

Deborah



 
 
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